The two cores of customer acquisition are "growth of new customers" and "referral of value-added services to old customers". When we open major websites, we get millions of users at zero cost every day, low-cost new, sinking, social fission, and Whatsapp Database community growth. Such keywords are impacted. I believe that even very Buddhist B-end companies will Will be consumed by such "selling points". And in reality, is that really the case? In Whatsapp Database fact, not necessarily, most companies are deceived by the "surface". Social fission is undoubtedly a means, but in the end, it was found that a batch of "useless clues" were caught and a lot of operation time was wasted.
Seeing someone else do a social fission activity of SCRM content, I also want to try to do social distribution, but in the end I find that it costs a lot of Whatsapp Database money to invite KOLs, and finally, it is necessary to maximize the "interest ratio". Only then can anyone be willing to Share with friends. As soon as I chat with my friends about TOB, basically the last topic Whatsapp Database returns to the topic of "how do you acquire customers". Are you using traditional play? Is it still content-driven, or is social fission dominated? I have to say that, from the perspective of market development, the first communication for companies doing TOB, whether it is SCRM or SAAS, is "customer acquisition", and customer acquisition anxiety is not just "a company's problem".
For TOB, growth mainly comes from two dimensions: "acquisition of new customers and value-added referral of old customers". If there is Whatsapp Database a third party, it is "the influence of B-end brands in the market". The first two test the company's technology, operation, and product capabilities; the latter tests the ability of market PR, public relations, and customer service. Today, I will share with you how to build your own "user Whatsapp Database growth system" from the market structure of B-end enterprises. 1. "Organization Upgrade" Of all the growth, the most challenging part is the "organization sector". The traditional TOB (SAAS, SCRM) market sector is roughly divided into 4 aspects:
